Small Space Hosting via Parachute
Parachute is one of my favorite local companies. Based a block off Venice Beach on the cutest little walk-street, they make the most luxurious bedding basics. I've worked with this company several times in the past, from styling photoshoots to designing their Abbot Kinney pop-up storefront in summer 2015.
Jump to their blog to see some of my small space hosting tips!
Parachute Home Pop-Up on Abbot Kinney
Parachute Home is one of my favorite local companies. They make quality bedding basics that look both simple and completely luxurious.
They invited me to design their summer pop-up at Milkmade on Abbot Kinney. It was a small space that filled the storefront window, along with an outdoor "garden" area that had to be stowed away every night when the shop closed.
The trick was to balance the Parachute brand (along with their summer motif) with the hosting business, Milkmade.
Thank you, Parachute (and Milkmade) for having me!
Image sources: Whitney Leigh Morris and Parachute Home
